BBCK Network Launch Campaign for Alliance Atlantis
The Alliance Atlantis kids channel, BBC Kids, was looking to segment some of their programming for a teen demographic. A new brand was needed to delineate the new teen programming block and quirky brand essence. Youthography developed an integrated marketing communications campaign that utilized advertising, events and digital/ interactive tactics to make a connection with the new BBCK brand and 13-17 year olds nationally. Read more

Stupid.ca- A Brief Perspective on Active Research At Work
Youthography is proud of the integral role we played in the award winning work for Stupid.ca, the Ontario Ministry of Health Promotion youth tobacco-cessation campaign. Youthography's youth panel went beyond research, and provided key insights into youth tobacco issues and perceptions among young Canadians that eventually became the foundation for this "for-youth, by-youth" brand. Take a look at our brief perspective on active research at work. Read more. Read more

adidas World Cup Soccer Tour
adidas is a major partner of the FIFA World Cup. And when they wanted to tell Canadian consumers about their affiliation to this important global sports event, they hired Youthography to do execute an extensive national retail tour. Youthography took the adidas World Cup Soccer Tour to over 36 events near SportChek stores across the country giving sports fans the chance to experience adidas soccer first hand. Read more