Welcome to Playlist, Youthography's monthly offering that features high rotation music that we think are important indicators of contemporary youth culture. The summer is coming to a close, no more hangin’ on the patio or heading up to your cottage enjoying the late summer evenings.  But we will always have the tunes of Summer ‘08 to listen to and look back upon.  June was a month of record breaking albums, Lil’ Wayne’s The Carter III sold more than 1 million albums its first week  and Coldplay’s  Viva la Vida or Death and All His Friends set a record for digital copies of an album sold in a week, with 288,000 of the 700,000+ copies sold being digital downloads.  And with the Fall arriving lets see what new albums from Dr. Dre, Metallica, Eminem, Jay-Z, U2, Beyonce, and AC/DC will do for the music industry.

Summer 2008 Wrap Up Playlist

Disney Engineered:  The Jonas Brothers & Miley Cyrus
Oh Disney, is there anything you can’t do?  Two of the biggest stars on the planet right now are The Jonas Brothers and Miley Cyrus. I know, you’re not a pubescent girl, so you don’t care, but they’ve made our playlist for a reason: they’re huge. Like, full-weight-of-Disney-marketing-machine-huge. Miley, she of the regularly appearing mildly scandalous photos, and the Jonas Brothers, who rocked out at MuchMusic this summer to the sounds of thousands of squealing fans, are as big as it gets right now. Number one albums, number one movies, top-grossing concert tours, and hit TV shows: for the time being, anyway, there are very few artists out there with bigger, more rabid fanbases. It’s their world, we’re just downloading music in it.
http://www.youtube.com/watch?v=ScXLHgPcZuc

Live Nation Artist: Madonna, U2, Jay-Z and Nickelback
Everyone’s favourite Canadian rockers, Nickelback signed to Live Nation Artists, the new label and promotions company of Clear Channel back in July.  This “360 Deal” is apparently worth $70 million and includes a 3 album deal, promotions, touring, merchandising and everything in between.  They join Madonna, U2, and Jay-Z on this all-star label.
http://www.youtube.com/watch?v=HUD3-eE61wE

Metallica x Guitar Hero vs. Guns N Roses x Rock Band
Metallica returns with their new album Death Magnetic out in September, which hopefully is return to their true metal roots.   The band will make the entire album available for download the same day on Guitar Hero III.  Guitar Hero’s competitor, Rock Band will be releasing a new track by Guns n’ Roses off the long awaited, infamous Chinese Democracy.
http://www.youtube.com/watch?v=rCu5gZTee_w

The Truth Remix
The Cobra Starship, Diplo, DJ Z-Trip, Mix Master Mike, Pete Rock and DJ Spooky all have collaborated with the famous anti-smoking company The Truth to produce some exclusive remixes of their famous “Sunny Side” songs featured on their TV ads.  Listen & Download all the remixes at:
http://www.thetruth.com/remix/

Holy Fuck: WTF Canada? 
And…no playlist of the summer here in North America would be complete without the addition of Toronto’s own Holy Fuck. This non-technological experimental dance band (they like to use toys, film projectors and other objects to mimic electronic instruments and sounds) has certainly had a great summer highlighted by a celebratory end to a great tour with global indie darling M.I.A., major slots at almost every European music festival that counts and the commensurate worldwide cachet that comes from all this. They also played at a cool little event for one of our clients recently so we love ‘em! Added to their list of accomplishments this summer, however, is the dubious honour of being “blamed for Canadian arts funding cuts” wherein the current minority conservative government has vowed to cut the touring subsidization program PromArt entirely by the end of March 2009 citing funding choices that were “inappropriate…unrepresentative and, at worst, offensive”, according to Anne Howland, a spokesperson for Foreign Affairs Minister David Emerson, in the midst of citing Holy Fuck as an example of such a group.  This flies in the face of a just-released Conference Board of Canada report attesting to the economic benefits of investing in Canadian culture (generating an estimated $46 billion towards the Canadian GDP in 2007 alone). Perhaps there are some ideological shenanigans at play here. More directly, what the fuck?
Radiohead – Nude (Holy Fuck Remix):
http://www.pitchforkmedia.com/article/download/49657-radiohead-nude-holy-fuck-remix-mp3


Songs of Summer 08:


Katy Perry – I Kissed a Girl (Capitol Music Group)
This Scarlett Johannson inspired track has been  #1 for almost 2 months in North Amierca and is making its way up in the UK now. 
http://www.youtube.com/watch?v=NoKPi8xtyjA


Kid Rock – All Summer Long (Atlantic Records)
This track did extremely well for not being released digitally.
http://www.youtube.com/watch?v=uwIGZLjugKA


Lil’ Wayne – A Milli (Universal Records)
Platinum in one week, Hip-Hop is still alive. 
http://www.youtube.com/watch?v=YQogC64r7cU


Maroon 5 feat. Rihanna – If I Never See Your Face Again (A&M Records)
A clash of pop juggernauts, an undeniable summer hit. 
http://youtube.com/watch?v=WK-H76JeFpA


Chris Brown – Forever (Jive Records)
http://www.youtube.com/watch?v=X2IExa2A198

 


The Stills – Being Here (Arts & Crafts) 
Sir Paul McCartney asked the Stills to be the opening act for his Quebec City 400th Anniversary show on July 20.  Their new album Oceans Will Rise is out now on Arts & Crafts. 
http://www.youtube.com/watch?v=Gn_GMcHUcJo


Fleet Foxes – Blue Ridge Mountains (Live on Letterman) (Sub Pop Records)
Sub Pop Records, the indie label famous for launching Nirvana, celebrated their 20th anniversary in July. They most recently earned a Grammy for the Flight of the Conchord’s comedy album.
http://www.youtube.com/watch?v=2gke4USY8EE


John Legend (feat. Andre 3000) – Green Light
http://www.youtube.com/watch?v=x5brurMQodM

 


PNAU – Baby (Breakbot Remix)
The next D.A.N.C.E? 
http://asianmandan.blogspot.com/2008/06/breakbot-remixes.html


Ratatat – Mirando (XL Recordings)
http://youtube.com/watch?v=Fk8qcGOtBFw

 


Ladyhawke – Paris is Burning
http://youtube.com/watch?v=F1HDZNR9cY4

 


A-Trak x Nike – Running Man
http://www.myspace.com/djatrak


For more information on Youthography’s Playlist, please contact Mike D'Abramo at 416 206 1256 x241 or email
dabramo@youthography.com.Youthography is Canada's most significant young consumer marketing and communications consultancy-offering full service research, strategy, marketing and advertising for a wide array of companies, brands, products and institutions.


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